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Influence and Persuasion at Work

  • Length ½ day
Course overview
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Why study this course

Influence and persuasion extends beyond marketing and sales. It affects almost all business processes that require human resources. This training course in Influence and Persuasion helps to master the skills required to influence and persuade others in a variety of areas.

You'll gain a deeper understanding of the nuances of persuasion. You'll also learn techniques used for influencing and persuading others such as using storytelling, neuro-linguistics, planning conversations, mirroring, matching, and more. Learning and using these techniques will help you to influence and persuade others easily and successfully.

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What you’ll learn

After completing this course participants will be able to:

  • Make decisions about using persuasion versus manipulation

  • Apply the concepts of pushing and pulling when influencing others

  • Understand persuasion

  • Prepare to persuade

  • Describe different techniques for getting persuasive conversations and presentations underway

  • Make a persuasive presentation by using the 5 Ss

  • Apply storytelling techniques to extend influence

  • Leverage concepts of neuro linguistic programming in everyday influence and persuasion

  • Get off on the right foot

  • Use various presentation strategies

  • Use neuro linguistic programming (NLP) techniques

PD Training at DDLS

PD Training is Australia's leading provider of professional development training, cutting edge psychometric profiling and HR services. They help companies provide training and development to their staff that is on-target, fun, retained, and achieves their goals.
DDLS partners with PD Training to offer an extensive range of Professional Development training and short courses, through a network of over 400 specialist trainers.

Stay ahead of the technology curve

Don’t let your tech outpace the skills of your people

Quality instructors and content

Expert instructors with real world experience and the latest vendor- approved in-depth course content.

Partner-Preferred Supplier

Chosen and awarded by the world’s leading vendors as preferred training partner.

Ahead of the technology curve

No matter your chosen technologies or platforms, we can help you stay one step ahead.

Who is the course for?

This is a practical class that is suitable for all audiences, and provides participants with tools they can apply on-the-job (and in other contexts) the very next day.

Course subjects

Lesson 1: Getting Started

  • Workshop Objectives

  • Action Plan

Lesson 2: Understanding Persuasion

  • How Persuasion Works

  • Pre-Assignment Review

Lesson 3: Preparing to Persuade

  • Pushing and Pulling

  • Communicating with Confidence

  • Frame of Reference

Lesson 4: Getting Off on the Right Foot

  • Building Rapport

  • Matching and Mirroring

  • Pacing

  • Leading

Lesson 5: Presentation Strategies

  • Five Points for Any Presentation

  • Preparing with the Five S Pattern

Lesson 6: Using Stories to Persuade

  • The Importance of Story

  • Storytelling Time

  • Debrief

Lesson 7: Using Neuro Linguistic Programming

  • Defining Neuro Linguistic Programming

  • A Brief History

  • Understanding Common NLP Terms

  • Embedding Positive or Negative Commands

  • Influencing Outcomes




DDLS offers training through our partnership with PD Training. This arrangement requires DDLS to provide your details to PD Training for course and/or exam registration purposes.

Terms & Conditions

The supply of this course by DDLS is governed by the booking terms and conditions. Please read the terms and conditions carefully before enrolling in this course, as enrolment in the course is conditional on acceptance of these terms and conditions.

Request Course Information

By submitting an enquiry, you agree to our privacy policy and receiving email and other forms of communication from us. You can opt-out at any time.